5 March 2015
- Royal Mail is joining the Chinese e-commerce boom with the launch of a shop front on Alibaba’s Tmall Global e-marketplace, the largest business-to-consumer retail platform in Asia
- Platform will offer 302 million online Chinese consumers the opportunity to buy distinctive British products from companies including Brompton Bicycles
- Royal Mail Group Chief Executive Officer Moya Greene unveiled the new initiative at the GREAT Festival of Creativity in Shanghai, China
Royal Mail announced today that it is joining the Chinese e-commerce boom with the launch of its shop front on Alibaba’s Tmall Global e-marketplace, providing Chinese consumers with increased access to premium, authentic and high quality British products.
Royal Mail Group Chief Executive Officer Moya Greene unveiled the new initiative at the GREAT Festival of Creativity in Shanghai, China.
The solution will offer British retailers and exporters an accelerated opportunity to access the China market. It will remove the challenges that many companies would otherwise face in getting their products into the hands of Chinese consumers, including promotion on Chinese e-commerce sites, local customer support service, customs duties, documentation, shipping and logistics.
Read more at royalmailgroup.com